Located in Samseong-dong, Gangnam-gu, Seoul, the Seonjeongneung Station Building is a mid-rise commercial office development designed with contextual sensitivity and vertical clarity.
The project began in 2024 and stands adjacent to Seonjeongneung Station, benefiting from strong urban connectivity and a high-density pedestrian environment.
The building’s massing is defined by a rhythmic vertical façade system that blends shading function with architectural identity.
Tall vertical fins emphasize verticality while providing filtered light and privacy for the interior office spaces.
A prominent corner void with exposed glazing breaks the otherwise monolithic form, offering both transparency and spatial variation.
The interior is organized with open-plan workspaces filled with natural light, while a landscaped rooftop garden creates an elevated zone for relaxation and outdoor gatherings.
Basement levels are allocated to underground parking and support commercial facilities, with a carefully planned service core and mechanical systems.
The lower floors activate the street edge with retail potential and public interface, while upper floors support flexible office use.
Site analysis reveals optimal orientation and access from multiple pedestrian and vehicular directions, enhancing visibility and commercial value.
The project leverages zoning incentives and maximized FAR (Floor Area Ratio), aligning with local regulations to achieve a floor efficiency of 287.5%.
With its clean concrete language and refined massing strategy, the Seonjeongneung Station Building delivers a forward-looking urban office typology that integrates performance, simplicity, and civic presence.